• Too many in business are letting their creativity languish, expert says
• “Everything about creativity can be learned”
Despite all the talk about innovation, people in business are not taught how to think creatively. As a result, many careers stall and companies are grappling to compete and survive.
“Everything about creativity can be learned,” says creativity expert and business consultant Nir Bashan, author of the new book, “The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability (McGraw-Hill; August 2020).
Mr. Bashan has a new way of thinking that he says bridges the gap between the brain’s two hemispheres—the logic-driven left and the creative-inclined right to find innovative solutions to problems and achieve what he calls magnificent harmonious success.
“Analytical skills are important. But in isolation they are damaging,” he says. “As we begin to unite the analytical and the creative, we learn how to be a more effective leader and create an environment that is ripe for opportunity and growth.”
Nir Bashan talks about his research and some of his 92 ideas in this exclusive Bigngus podcast:
You can also watch the interview on the Bizgnus YouTube channel here: https://tinyurl.com/y2hg6vhf
Mr. Bashan is founder and CEO of The Creator Mindset LLC, based in Orlando, Florida. Through his workshops and consulting, he teaches business leaders how to harness the power of creativity to improve profitability, increase sales, and make work more meaningful. His clients include AT&T, Microsoft, Ace Hardware, NFL Network, EA Sports, and JetBlue.
For more information: https://www.nirbashan.com/the-creator-mindset
• Expert says better outcomes happen when workers take control of their careers
• “Intrinsic motivation replaces any external consequences”
(Total …
• Lockdown stifles his business, so this entrepreneur reinvents himself
• “A memorable personal brand can truly amplify your business”
(Total …
• Doctor Roo hops to the rescue in unusual book series
• “I’ve had her in my mind for many years”
(Total Recorded Time is 25:12)
To the ranks of “doctors” like Derek Shepherd and Meredith …
• Doctor Roo hops to the rescue in unusual book series
• “I’ve had her in my mind for many years”
(Total Recorded Time is 25:12)
To the ranks of “doctors” like Derek Shepherd and Meredith …
• Research identifies leadership and culture as catalysts
• “Leadership must take the lead in aligning mindsets, structures, skills, and culture”
…
• Final success should include your ownership strategy
• “Most business owners don't understand the need to have an ownership strategy”
(Total …
You can listen to episodes right here on the website, or if you prefer, in a podcast app. Listening in an app makes it easier to keep track of what you’ve already heard, listen without using your data plan and many other conveniences.